
About Me
I'm naturally curious and always on the lookout for patterns, unexpected connections and new angles. I’m drawn to the overlooked, the uncomfortable, and the beautifully strange, those sparks that make the story come to life.
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I love working collaboratively — especially with people who aren’t afraid to challenge the status quo. That same drive led me to co-found Layers, a FLINTA* platform and music label focused on community, empowerment, and dieversity in music and arts.
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I believe bold ideas deserve sharp and aesthetic execution — and yes, that deeply satisfying moment of closing all your tabs when a vision is finally ready to take off.

Hi I'm Franzi,
— a Berlin-based art director working at the intersection of art, creativity, and contemporary culture. With a background in design, film, and creative direction, I use a multidimensional approach to shape ideas into concepts that feel honest, thought-provoking, and culturally aware. Whether it’s through branding, campaigns, or audiovisual work, I aim to create work that connects, not just sells.
This is student work. Names, characters, brands, places and incidents either are products of the author’s imagination or are used fictitiously. This work is designed to showcase the student’s ability to work with real world brands in real world applications. Any resemblance to actual events, brands, campaigns, locales or persons, living or dead, is entirely coincidental. This presentation is meant for educational purposes only.
